Re: HTML email with hidden image request for website statistics gathering?

From:
Lew <lew@lewscanon.com>
Newsgroups:
comp.lang.java.programmer
Date:
Fri, 16 Nov 2007 10:36:39 -0500
Message-ID:
<wamdncI_JbSaJKDanZ2dnUVZ_sTinZ2d@comcast.com>
lord.zoltar@gmail.com wrote:

On Nov 16, 9:29 am, Rob <robmitchell...@gmail.com> wrote:

Hi,

So, some large company has a firewall and proxy server and IHS and
Websphere and a J2EE web app. This web app produces an HTML email
containing a hidden <img ...> tag that requests an image from the web
app (not the web server). This email is sent out to many people.

We want to record the number of people who opened the email (doesn't
mean they read it, but opened it, and the <img ...> request is
processed).

But won't the proxy server end up caching the image after the 1st or
2nd request and we won't have any website visitors?

Thanks!
Rob


I've seen this method before, but it never seems to work well.
It only reports all the cases where the image is successfully loaded.
Caching can affect your results, if the image is not cached and the
same person opens it 50 times. Also, email clients that are not
displaying HTML mail will probably not record a hit, even though the
email was opened and read.
I know that with Exchange or Groupwise, it's possible to request a
response or see if someone else has opened an email, but that only
works if they are also using Exchange or Groupwise.


Also, people who are annoyed by web bugs have security in place to suppress
these little marketing spam pieces of crap.

--
Lew

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